Are you facing challenges such as wanting to understand the market potential of your products, wanting to know the movements of your competitors, needing information to decide your entry strategy, or wanting to hear the real voice of your potential customers? Our research services cover a wide range from interviews to desk research, providing data that leads to actionable insights for market entry.

Our Services

Market Trend Research

We conduct desk research from various angles, using sources including company websites, annual reports, press releases, social media, and web advertisements, to analyze the current market environment and future outlook. We also conduct interviews with key players in the industry to gather extensive and highly accurate information.

Needs Assessment

Whether B2B or B2C, we interview end-users and key stakeholders in the distribution chain. By collecting primary information through surveys, computer-assisted personal interviews, focus groups, and in-depth interviews, we process the data statistically to obtain highly reliable needs information, contributing to strategic planning.

Regulatory Research

Depending on the product, it may be necessary to consider import or sales regulations. In some regulated sectors, it may be possible to utilize the gray zone system. We conduct regulatory research aligned with your business development strategy, including trends in new regulations, in cooperation with law firms.

Startup Research

Startups are quick to grasp market and social conditions and develop their businesses at an extremely rapid pace. Partnering or investing in Japanese startups can be an effective means of business development. We conduct startup mapping research by utilizing our network of startup communities and venture capitalists in Japan.

Technology Market Potential Study

We analyze the core aspects of technology by breaking it down into its elements and grasping its essence, then conduct market potential research based on the extracted use-case hypotheses. In addition to desk research, we obtain multifaceted information through interviews with potential customers and key stakeholders.